GOALS by Splurjj

Build Structure.
Practice Discipline.
Become the Proof.

The goal-tracking platform built on accountability, structure, and discipline. Set goals, track milestones, and prove it to yourself — day by day.

Free to start · Web + iOS + Android · Works offline
GOALS app goals list screen
GOALS app dashboard on iPhone
What is GOALS?

The Definition of
Determination

GOALS isn't just an app. It's the operating system for people who are serious about the work.

Built by Splurjj, GOALS gives you the structure, the systems, and the daily practice to stop planning and start proving. Whether you're building a business, changing your health, or leveling up your craft — GOALS holds you accountable to the one person who matters most: yourself.

  • Structured goal setting with milestones and deadlines
  • Daily focus view — always know what to work on
  • Mimic Goals from Splurjj content creators
  • Progress reflections and streak tracking
  • Mood tracking and self-awareness tools
  • Vision board and community feed
Download Free
Determination — person working with focus and discipline

"Discipline is choosing what you want most over what you want now."

GOALS app goal detail screen
Core Features

Everything you need
to stay on track

GOALS is built around the habits and systems that actually produce results — not motivation.

Goal setting screen

Goal Setting

Create structured goals with categories, deadlines, priorities, and sub-milestones. Every goal has a clear path from start to done.

Milestones tracking screen

Milestones & Progress

Visual streaks, milestone completion bars, and weekly check-ins keep you aware of your momentum — or lack of it.

Mimic Goals screen

Mimic Goals

Copy goal structures from Splurjj content creators directly into your tracker. Learn from those who've done it and make it your own.

Daily focus dashboard

Daily Focus Dashboard

A focused daily view surfaces your top priorities so you always know exactly what you should be working on today.

Mood tracking screen

Mood & Reflections

Log mood check-ins and reflections on each goal. Reviewing your own journey builds the self-awareness that separates those who finish from those who don't.

Reminders and notifications

Smart Reminders

Customizable push notifications keep you accountable without being annoying. Your schedule, your rules.

How It Works

Simple. Structured. Serious.

Four steps to turning an idea into an achieved goal.

STEP 01

Set your goal on GOALS app

Set Your Goal

Define what you want to achieve with a title, category, deadline, and why it matters to you.

STEP 02

Break down goal into milestones

Break It Down

Add milestones and sub-tasks. Big goals stay manageable when they're broken into clear, actionable steps.

STEP 03

Daily check-in on GOALS app

Show Up Daily

Check in, log progress, and reflect. Consistency builds the streak. The streak builds the identity.

STEP 04

Completed goals and achievements

Become the Proof

Complete the goal. Archive it. Let your track record speak for itself — to yourself and everyone watching.

GOALS categories screen
GOALS goals list screen
Meaning Into Action

Turn your goals into
a daily practice

Most goal apps let you set goals. GOALS makes you do the work.

Every feature — from the daily focus view to milestone breakdowns to mood check-ins — is designed to close the gap between where you are and where you said you'd be. Because accountability isn't a feeling. It's a habit.

10+ Goal categories
∞ Milestones per goal
100% Offline capable

Boss Up.
Do the Work.

Nobody remembers the person who almost did it.

Download GOALS Free
AI-Powered Insights

Your goals.
Smarter than ever.

GOALS uses AI to surface patterns in your progress and give you actionable nudges — not generic motivational quotes.

The AI assistant learns from your goal history and check-in patterns. It knows when you're slipping before you do, and it gives you exactly the push you need — personalized to your goals, your habits, and your voice.

"It's like having a coach who actually looks at your data." — Beta tester, 2025
GOALS AI insights screen
GOALS community feed screen
GOALS themes screen
GOALS community feed
GOALS activity feed
Community & Themes

Built different.
Look different.

GOALS isn't just about tracking — it's about identity.

Follow people whose goals inspire you. Share your wins. Customize your experience with themes that match your energy. This is your app, your brand, your proof.

  • Community feed and goal sharing
  • Customizable app themes
  • Vision board builder
  • Privacy controls — share only what you want
Person working with focus and determination
For the builder. For the grinder. For the one who shows up.
Who Is GOALS For?

For everyone who
chose to go first

GOALS isn't for people who need to be motivated. It's for people who are already moving and need a system to match.

● Entrepreneurs building from the ground up
● Athletes chasing performance and discipline
● Students with vision and a deadline
● Creators who want their output to mean something
● Anyone done with talking and ready to do

If you've ever said "I want to" — GOALS is how you prove it.

The Ecosystem

More than an app —
a complete platform

GOALS is one piece of a larger Splurjj ecosystem designed around growth, accountability, and real results.

Core App

GOALS App

Goal setting, milestone tracking, daily focus, reflections, Mimic Goals, AI insights, community, and themes — all in one place.

Download Free

The Book

Goals: The Definition of Determination — the framework behind the app, in your hands. Available now in the store.

Shop Now

App Guide

The complete installation and user guide — how to set up GOALS, use core features offline, and get maximum results.

Read Guide

"Structure isn't a cage. It's the framework that sets you free."

Getting Started

Up and running
in minutes

No complicated setup. No learning curve. Just download and start building.

1

Download the App

Find GOALS on the App Store or Google Play. Download free — no credit card required.

2

Create Your Account

Sign up with email or connect with your existing account. Your data is private by default.

3

Set Your First Goal

Pick a category, write your goal, set a deadline, and add your first milestone. Takes under two minutes.

Read the Full App Guide
Early Users

People who chose
to become the proof

★★★★★

"I've tried every goal app. GOALS is the first one that actually made me feel accountable. The daily focus view changed everything for me."

Marcus J. Entrepreneur, Atlanta
★★★★★

"Mimic Goals is genius. I copied Splurjj's fitness goal framework and hit my first 90-day streak. The structure was the missing piece."

Tanya K. Personal Trainer, Chicago
★★★★★

"The reflection journal is underrated. I didn't realize how much I was growing until I went back and read my own entries. Powerful."

Devon A. Music Producer, LA

Common Questions

Yes — the core GOALS app is free to download on iOS and Android. A premium tier unlocks advanced analytics, unlimited goal history, and priority Mimic Goals access.

Mimic Goals lets you copy goal frameworks from Splurjj content creators and published goal templates directly into your account. You get the structure — you do the work.

Yes. Core goal tracking, milestone logging, and reflections all work offline. Data syncs automatically when you reconnect. See the App Guide for full offline capability details.

Goals: The Definition of Determination is available in the GOALS Store alongside apparel, hats, and quote mugs.

By default, all your goals and reflections are private. You choose what to share on the community feed. We never sell your data. Full details are in our Privacy Policy.

Yes. The Developer Portal gives you access to the GOALS REST API, webhook events, sandbox environment, and API key management.

Ready to become the proof?

Download GOALS free on iOS and Android. Build structure, practice discipline, and let your results speak.

Download on the App Store Get it on Google Play

Free to download · No credit card required · iOS & Android